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Epson ‘in Fashion’
7 May 2026
Pictured (l-r): Epson Australia Managing Director Craig Heckenberg, Samantha Delgos, General Manager, Australian Fashion Council, Marianne Perkovic, Executive Chair, Australian Fashion Council and Epson Australia Corporate Marketing Manager, Priscilla Dickason
As the official digital print and projector partner of the Australian Fashion Council (AFC), Epson Australia has announced its participation in Australian Fashion Week 2026, (11th-15th May at the Museum of Contemporary Art and other venues across Sydney). A highlight of Epson’s Fashion Week program will be ‘Meet the Makers’: a curated matchmaking experience co‑hosted with the AFC and part of the AFC Talks, presented by Afterpay during AFW.
Craig Heckenberg, Epson A/NZ MD says: “Together with the AFC, Epson is championing the future of Australian fashion manufacturing by creating meaningful opportunities between designers, brands and local makers. We’re showcasing how digital textile printing technology supports more sustainable, on‑demand production, helping designers bring their creativity to life locally and responsibly.”
Epson will take a leading role in the manufacturer showcase, demonstrating how digital textile printing technologies, such as the Epson Monna Lisa direct‑to‑fabric printer, integrate seamlessly into modern local production. Featuring water‑based pigment inks and precision print technology, the Monna Lisa enables sustainable on‑demand manufacturing, reducing waste and making local production far more cost‑effective.
By connecting brands with local manufacturing capability, Epson aims to help strengthen domestic supply chains, empower Australian fashion makers and reduce the environmental footprint of fashion creation.
Epson is also partnering with the AFC as the naming sponsor of the Epson Media Centre at AFW, providing a dedicated hub where local and international press can capture, file and share the stories shaping Australian fashion throughout the week.
Since 2023, Epson and the AFC have worked together to:
- Deliver research on the current and future state of Australian fashion manufacturing
- Undertake a feasibility study for a smart manufacturing facility, integrating advanced machinery, software and digital production systems to support a local, on-demand model
- Explore circular economy pathways and sustainability programs to ensure the industry transitions responsibly by 2030
Epson also fully supported the AFC’s National Manufacturing Strategy launched in March 2026 at Parliament House to drive investment and innovation.
Heckenberg adds, “By showcasing what’s increasingly possible onshore, we will collectively strengthen local supply chains. The AFC’s National Manufacturing Strategy, which Epson proudly supports, represents an important step toward building a more resilient, sustainable and innovative future for Australian fashion.”
