Roland DG acquires majority stake in Dimense

Roland DG has announced it will acquire a 50.1% stake in UAB Dimense Print, a subsidiary of UAB VEIKA, which offers a unique digital printing embossing solution for wallpaper industries. The digitalisation of wallpaper printing has not yet fully penetrated the market; Roland DG says the growing demand for personalisation and upcoming market expansion presents the perfect opportunity for the company to enter the market. The embossing technology has great potential as it can bring texture and dimension to various printed applications, such as gypsum moulds. 

“I still vividly remember the day I first saw DIMENSE’s wallpaper solution in 2019. Today’s announcement marks a momentous fusion of our mission, Bringing new opportunities to society through digital technology, and our purpose, To Empower Creativity and Excitement Worldwide with DIMENSE’s unique and innovative digital embossing printing solution. Throughout the negotiations, I have felt the desire to join forces with them and inspire excitement worldwide. Roland DG has consistently grown through digitalisation and market creation. Now, I am honoured to move forward together, fostering the market for embossing, including wallpapers, through acquiring UAB Dimense print shares,” says Kohei Tanabe, Roland DG Corporation President and Representative Director.

Roland DG aims to strengthen its presence in the wallpaper market through the continued development, sales, and support of DIMENSE and Ecodeco, both proprietary technologies of UAB Dimense print. Leveraging UAB VEIKA’s excellent technical capabilities and combining them with Roland DG’s manufacturing expertise and global-scale sales network will drive the development and sales of unique and high-value-added new digital printing solutions to further expand the market by capitalising on these strengths.

“VEIKA and Roland DG have been business partners since 2015. I believe that this joint venture with Roland DG will be a great opportunity to benefit from the best that the two companies have: Roland DG’s expertise in printer development and distribution capabilities around the world and VEIKA’s know-how in inks and media development. This partnership will allow us to speed up the progress of DIMENSE and Ecodeco technologies, as well as take them to a new level. It is a great honour to be trusted by such an outstanding partner like Roland DG, and I am very happy that we have reached this agreement. I believe it will be highly beneficial for everyone, including our valued partners, customers and suppliers,” concludes Aleksey Etin, CEO of  UAB VEIKA.