Industry expert Dave Fellman to run FESPA sales management training course

Why aren’t your salespeople selling more?

Dave Fellman has the answers, and FESPA Australia is bringing him to Sydney on Tuesday, March 17! 

David Fellman & Associates, Raleigh NC, USA, a sales and marketing consulting firm serving numerous segments of the graphic arts industry, is the regular sales columnist in Australian Printer. He brings over 30 years of printing industry experience from his home in the United States, where he has also been a regular presenter at the SGIA Expo and other industry events. He is the author of Sell More Printing and Listen To The Dinosaur, which Selling Power magazine listed as one of its “10 Best Books To Read” in 2010.

“All companies can benefit from better sales performance, and we are delighted that Dave will be running this much-needed course. Whether sales is your full-time job or just one of many hats you wear as an owner or manager, it is easy to get side-tracked, to develop bad habits, and even bad attitudes. It’s not easy to maintain your enthusiasm and your commitment to growing your business. I believe this course will restore your focus,” says Nigel Davies, President FESPA Australia

“The real challenge is learning how to sell the solutions that new technology has opened up. Dave is widely regarded as ‘an innovator in print sales strategy and technique’, if you want to grow your sales, then I suggest you take time out to attend this course.”

“Dave is highly recognised in the industry and brings over 30 years of printing experience from his home in the United States, where he is also a regular presenter at SGIA and other events and having him present this course, cements our positioning as an association that upholds best practice in the industry.” 

The program will feature two separate sessions a half-day printing sales training seminar followed by a one and a quarter hour session on sales management.

Owners and managers are encouraged to attend the sales seminar with their salespeople, and then stay on for the sales management session while the sales employees return to work. Both sessions are fast-paced and informative, presenting a maximum of content in a minimum time away from the field.

Spots are limited to register go to:

https://www.eventbrite.com.au/e/why-arent-your-salespeople-selling-more-tickets-92805514793