OOH net revenue up 27% for 2022

The Out of Home (OOH) industry has announced full year net media revenue results including the category breakdowns for 2022.

The industry saw a total increase of 27.6 per cent on net media revenue in 2022.

As previously reported, net media revenue for 2022 increased to $1,060.5 million, up from $831.1 million for 2021, across the following categories:

Category figures 2022:

Roadside Billboards (over and under 25 square metres)	$463.8 million
Roadside Other (street furniture, bus/tram externals, small format)	$238.5 million
Transport (including airports)	$100.3 million
Retail, Lifestyle and Other	$257.9 million

Category figures 2021:

Roadside Billboards (over and under 25 square metres)	$362.5 million
Roadside Other (street furniture, bus/tram externals, small format)	$195.7 million
Transport (including airports)	$48.7 million
Retail, Lifestyle and Other	$224.2 million

Digital Out of Home (DOOH) revenue accounts for 64.1 per cent of total net media revenue year-to-date, an increase over the recorded 58.9 per cent for the same period last year.

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