Currie Group and Elitron Announce Exclusive Partnership

Currie Group and Italian robotic cutting and automation specialists, Elitron, have announced an exclusive channel partnership which will see Currie Group supply the Elitron range of cutting systems for digital print, packaging and textiles to print service providers in Australia and New Zealand.

The Elitron range ideally complements Currie Group’s EFI and Canon Production Printing wide-format printers and once again highlights the company’s commitment to providing end-to-end solutions, while providing Elitron with a reliable and efficient channel partner for distribution and service support in the region.

Established more than 30 years ago to serve the TCF industry, Elitron offers an unmatched breadth and depth of innovation expertise, expanding its reach to solutions for the digital print, packaging, fashion, furniture, automotive and industrial sectors.

In all its solutions, Elitron’s aim is to meet the evolving challenges of each market sector with sophisticated, high-precision cutting, automation and materials handling systems that deliver a ‘stressless’ workflow.

All are designed, developed, engineered and manufactured in Italy under the watchful eye of Elitron’s highly-qualified engineers and technicians, drawing on the power of AI and the latest robotics and automation technologies, to provide solutions which are versatile, adaptable and, above all, designed to streamline production and minimise operator intervention to save time and money.

As the number one producer globally of state-of-the-art cutting systems, the Elitron name will already be familiar to many in the ANZ region. In the print and packaging sector, that includes the Kombo SD and SDC series cutting systems – the latter of which will be demonstrated with an Elitron KUMULA stacking system at FESPA next week.

Fast, flexible and versatile, they are designed to handle an exceptionally wide range of materials, from Forex and Dibond, to PVC and plastics, films, fabrics, re-board, paper, cardboards and corrugated, foam products and more. This makes them ideal for retail, merchandising, POP, display and signage products, as well as prototype and short-run packaging solutions.

Other ranges include the innovative Kombo TH and Kombo THC systems with two cutting heads. Both Kombo models are designed to handle rigid boards, with the THC model with conveyor also ideal for all roll materials used for digital print and packaging applications, and the Kombo TAV-R designed specifically for packaging applications.

The breadth and diversity of the Elitron range is testament to the company’s ability to transfer acquired technological know-how from sector to sector – a strength which has not only made it the number one global producer of state-of-the-art cutting systems and software in these markets, but has seen it develop numerous patented technologies – and pick up many awards – over the years.

Paul Whitehead, Currie Group’s Business Unit Manager – Sign & Display, says the partnership with Elitron is an important move in Currie Group’s continual pursuit to provide the best end-to-end solutions for Sign & Display customers across Australia and New Zealand.

“Currie Group is thrilled to be entering this new exclusive distribution partnership with Elitron, a proven platform built on 30 years of experience, combined with an exciting roadmap of unique cutting-edge technologies,” Paul says. “This new partnership will enable our Sign & Display and Packaging customers to maximise the productivity of their printing devices by delivering unparallelled efficiency when it comes to finishing.  And, with an extensive range of table sizes and models including the fully automated KOMBO TAV-R, we will be able to address the diverse requirements of the entire market."

“Of course, these systems will all be backed by Currie Group’s renowned service and support network, giving customers peace of mind when it comes to maximising uptime and meeting customer deadlines,” he adds.

Paolo Malatesta, Executive Director of Elitron, says his company is delighted with the new partnership. “Both myself, and Team Elitron, are excited and enthusiastic for the start of this important sales and service partnership with Currie Group in Australia and New Zealand, he says. “Elitron’s commitment to best serve all customers can only be achieved by working with the most reliable and efficient partners worldwide and, in Currie Group, we have certainly ticked all the boxes.”

Rob Mesaros, CEO of Currie Group, says the partnership is a strategically important one for both companies, and aligns ‘perfectly’ with Currie Group’s commitment to provide the ANZ market with total solutions across all its market sectors. “Elitron is an impressive addition to our top-tier technology partnerships, with its demonstrated ability to deliver sophisticated solutions that not only meet today’s requirements, but position businesses to respond to the challenges of tomorrow,” he said.

“We are delighted to join Elitron’s strong global network, and look forward to working closely with their team across all areas of business, to ensure wide-format and packaging printers in Australia and New Zealand have access to the latest, and best, solutions to support their productivity and profitability…with the strong expertise and service which supports their investment.”